Legal

Privacy Policy

Last updated: August 6th, 2025

This Privacy Policy describes how Chasing Excellence LLC ("Company," "we," "us," or "our"), a U.S.-registered limited liability company, collects, uses, discloses, and protects your personal information when you visit our website, book expeditions, participate in our services, or interact with us in other ways. By using our Services, you consent to the practices described here. For questions, contact us at hello@francoisdeneuville.com

This policy is written in compliance with applicable privacy laws including GDPR (EU/UK), CCPA (U.S.), PIPEDA (Canada), LGPD (Brazil), Privacy Act 1988 (Australia), and COPPA (U.S.).

1. Information We Collect

We collect personal information to provide and improve our Services, including marketing. This includes:

  • Information You Provide Directly: Name, email address, phone number, mailing address, payment details (processed via third-party providers), passport or government ID details (for international expeditions), health and fitness information (for safety during activities), and any data you submit through forms, bookings, newsletters, or communications.
  • Automatically Collected Information: Device information (IP address, browser type, operating system), usage data (pages visited, time spent), approximate location data, and transactional data.
  • Information from Third Parties: Data from partners like payment processors, travel affiliates, or analytics providers to enhance Services or verify information.

We do not knowingly collect information from children under 13 without parental consent.

2. How We Use Your Information
  • Processing bookings and payments
  • Communicating with you about your participation, updates, or safety instructions
  • Processing payments and maintaining business records
  • Improving Services and website performance
  • Sending marketing emails or promotions (you can opt out at any time)
  • Complying with legal obligations, preventing fraud, and ensuring safety during expeditions
  • Using photos or videos for marketing (with your consent via Terms & Conditions)
3. Sharing Your Information

We do not sell, rent, or trade your personal data. We may share your data only in the following limited situations:

  • With Service Providers: Payment processors (PayPal, Stripe) and analytics/ad tracking platforms (Google, Facebook)
  • When Required by Law: If legally obligated (e.g., court orders, regulatory authorities)
  • With Your Explicit Consent: If you request that we share your information for a specific purpose

If we transfer data outside of your country, we ensure that appropriate safeguards (e.g., Standard Contractual Clauses for the EU) are in place.

4. Cookies and Tracking Technologies

What Are Cookies?

Cookies are small pieces of data stored on your browser that allow us to track website traffic and user behavior, measure the effectiveness of marketing campaigns, and show personalized advertisements on platforms like Facebook, Google, and Instagram.

Technologies Used

  • Google Analytics — website traffic and user behavior analysis
  • Facebook Pixel — tracks interactions for targeted advertising
  • Other ad tracking tools as applicable

Your Choices

You can control or disable tracking by adjusting your browser settings, using privacy-focused extensions (e.g., uBlock Origin, Ghostery), or opting out via Google Ads Settings, Facebook Ad Preferences, or YourAdChoices. Where required by law (e.g., GDPR), we will request your consent before using non-essential cookies.

5. Data Security and Retention

We implement reasonable security measures including secure password-protected systems, encryption for sensitive communications and transactions, and access controls. No method of transmission over the internet is 100% secure.

Retention Periods

  • Client records — retained for 1 year after services end
  • Payment and financial records — retained for 7 years (tax compliance)
  • Marketing and analytics data — retained for up to 2 years
  • Email correspondence — retained for up to 1 year after last communication

If you request deletion of your data, we will process your request within 30 days, except where retention is legally required.

6. Your Rights

Depending on your location, you may have the right to access the personal data we hold about you, correct inaccuracies, request deletion or restriction of your data, and withdraw consent at any time for marketing or non-essential tracking.

To exercise these rights, contact us at hello@francoisdeneuville.com. We will respond within 30 days as required by applicable law.

7. International Data Transfers

As expeditions occur worldwide, your data may be transferred to countries with different privacy laws. We use safeguards such as standard contractual clauses to ensure your data remains protected.

8. Children's Privacy

Our Services are not intended for children under 18 without guardian consent. If we learn we have collected such data, we will delete it promptly.

9. Changes to This Policy

We may update this Policy at any time. Material changes will be communicated via email or posted on this page. Your continued use of our Services constitutes acceptance of the updated Policy.

10. Contact

For questions or requests: hello@francoisdeneuville.com

That's it. If you want more boring stuff, please don't ask me...